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DIFFPress Releases 2016Adiyta Chopra’s Highly Anticipated ‘Befikre’ to World Premiere at The Dubai International Film Festival
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Adiyta Chopra’s Highly Anticipated ‘Befikre’ to World Premiere at The Dubai International Film Festival
Mon Nov 14, 2016
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The most contemporary Bollywood film to date to hit DIFF screens this December

Dubai – November 14, 2016: The 13th edition of the Dubai International Film Festival (DIFF) confirms the World Premiere and directors cut of Aditya Chopra's 'Befikre' from Yash Raj Films starring Ranveer Singh and Vaani Kapoor will be presented to DIFF audiences at the Madinat Jumeriah, home of DIFF. The brand-new Hindi romantic comedy will be the red carpet gala of the Festival’s celebrations on Thursday, December 8, 2016.

Shot on location entirely in Paris the upcoming hit is being labelled as the most progressive take on modern day relationships to date from Yash Raj Films.

Befikre meaning carefree in English is a free spirited, contemporary love story of Dharam (Ranveer Singh) and Shyra (Vaani Kapoor), who find love in an impulsive, engaging series of experiences. Doused in the spirit of Paris, it celebrates loveand focuses on living to the fullest.

Abdulhamid Juma, DIFF Chairman said: “The World Premiere of the eagerly anticipated Befikre from Yash Raj Films and directed by the incredibly talented Aditya Chopra following a hiatus of seven years is a major scoop for DIFF. This refreshing new film will appeal not just to the expatriate community but also to Arabs who have a strong affinity for Bollywood films.”

Nelson D’souza, Yash Raj Films, Head of Operations- MENA said: “Yash Raj Films and DIFF have a long history and we’re privileged and honored to have been a part of this remarkable journey with DIFF from the beginning. We’re delighted that ‘Befikre’ has been selected by the Festival as it is a film very close to our hearts and as always, we continue to tell stories that reflect the times we live in. We thank DIFF for their support and wish everyone a great festival.”

This is the fourth film from Yash Raj Films to showcase at DIFF having already premiered Kabul Express and Rocket Singh: Salesman of the Year and Ladies vs Ricky Bahl.
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